An assortment of Bassett's wine gums.
Wine gums (or winegums) are chewy, firm sweets similar to gumdrops, except they are not sugar-coated. They are manufactured from animal gelatin, mixed with sweeteners, flavourings and colourings. They are extremely popular in Ireland and the United Kingdom, as well as in Commonwealth nations such as Canada, New Zealand, Malta and South Africa, and other northern and middle European countries. Popular brands include Bassett's (or Maynards in Canada, the UK and Ireland).
Flavour
Wine gums contain no wine. The name comes from the lingering, subtle fruit flavours that make it "similar to the experience of savouring a fine wine". In reference to this, the sweets have the names of alcoholic drinks on them, for example port, sherry, champagne, claret, gin, rioja, chablis and Burgundy. Also appearing on Maynards' gums are "M" and Maynards. For those in the United States of America, they most closely resemble Jujyfruits in colours, texture, and sweetness, though with different flavours. According to Cadbury Schweppes1, red and black are the most popular colours. Red is traditionally tart cherry-flavoured whereas the black is berry-flavoured.
See also
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